Pricing

Simple and flexible pricing.

Monthly

Annually (Save 15%)

Launch

$397

$4,050

Get your marketing engine running with lead capture, automations, and simple campaigns.

Unlimited Contacts

Unlimited team members

Up to 3 team members

Setup Fee of $3,999

Get these powerful features:

Customized Website Design and Build

2 Way Text & Email Conversations

Capture online reviews instantly

Calendars

Review Request Automation

Smart Forms & Surveys

Missed Call Text Back

Web Chat

Get started

Get Started

Scale

$497

$5,070

Grow faster with advanced automations, segmentation, social tools, and analytics.

Unlimited Contacts

Unlimited team members

Up to 3 team members

Setup Fee of $3,999

All of the benefits of Launch, and:

Mobile App

Social Media Planner

Lead Pipelines & Tagging

Email Marketing Automation

Workflows

Digital Contracts & eSign

Campaign Analytics

Get started

Get Started

Accelerate

$697

$6,926

Maximize conversion, close more leads, and automate your entire marketing funnel.

Unlimited Contacts

Unlimited team members

Up to 3 team members

Setup Fee of $3,999

All of the benefits of Scale, and:

SMS & Email Templates

Multi-Step Funnels

Webinar Integration

Advanced Reporting

Automated Triggers

Automated Lead Scoring

Text To Pay

Get started

Get Started

Add Unlimited AI agents to any plan for $195/month

Compare all features

Limits

Launch

Scale

Accelerate

Contacts

“Contacts” are any customers you use Sparrow CRM to communicate with.

Unlimited

Email Sends (monthly)

The number of monthly emails sends.

10,000

30,000

50,000

SMS/Text Messages (monthly)

The number of monthly SMS/Text messages.

1,000

3,000

5,000

Team Members

The number of team members with access to Sparrow CRM.

Unlimited

Phone Numbers

The number of phone numbers included

*Overage rates: $0.002/email, $0.02/text message, $19.99/additional phone number

Features

Launch

Scale

Accelerate

Customized Website Design and Build

Your website is your digital storefront. Our Website Design and Build service ensures your brand looks professional, builds trust instantly, and turns visitors into leads. Launch with confidence and let your site do the selling for you!

2 Way Text & Email Conversations

Connect with leads and clients through SMS and email from one easy-to-use interface. Keep every conversation organized in a single, unified inbox so you can follow up faster and close more business.

Capture online reviews instantly

Build trust where it matters most. Automatically request reviews after client meetings or milestones to strengthen your online presence and boost credibility helping you attract more qualified leads and referrals.

Calendars

Make it easy for prospects to book time with you. Integrate your calendar into emails, funnels, and landing pages with automated reminders that reduce no-shows and keep your pipeline moving.

Review Request Automation

After every client milestone, automatically request reviews via SMS or email. Strengthen your online presence, build social proof, and let satisfied clients market your advisory services for you.

Smart Forms & Surveys

Collect more than just information. Our intelligent forms and surveys segment leads, trigger automated follow-ups, and personalize the client journey all while staying compliant and conversion-focused.

Missed Call Text Back

Never lose a prospect to voicemail again. When you miss a call, Sparrow instantly sends a personalized text response keeping the conversation alive and your pipeline moving, even when you’re unavailable.

Web Chat

Engage visitors the moment they land on your site. Our built-in chat widget collects lead details, answers common questions, and triggers automated follow-ups turning passive traffic into active prospects.

Mobile App

Stay connected wherever you go. The Sparrow mobile app lets you manage conversations, track leads, launch campaigns, and monitor performance all from your phone.

Social Media Planner

Schedule posts across all your platforms from one dashboard. Keep your brand visible, consistent, and compliant while letting automation handle the timing and delivery.

Lead Pipelines & Tagging

Visualize your entire sales journey at a glance. Organize leads by stage, apply smart tags for segmentation, and trigger automations that move prospects closer to becoming clients.

Email Marketing Automation

Send the right message at the right time automatically. Build personalized drip campaigns, onboarding sequences, and client check-ins that run in the background while you focus on growing your practice.

Workflows

Build smart, step-by-step automations that handle lead follow-up, internal notifications, onboarding, and more. Design workflows once then let them run your marketing behind the scenes.

Digital Contracts & eSign

Send, sign, and automate agreements in just a few clicks. Streamline client onboarding with secure, compliant eSignatures no printing, scanning, or third-party tools required.

Campaign Analytics

Track opens, clicks, conversions, and lead sources in real time. Get clear insights into your marketing performance so you can optimize every campaign and double down on what drives results.

SMS & Email Templates

Launch faster with ready-to-use messages tailored for financial services. Customize high-converting templates for follow-ups, check-ins, promotions, and more all while keeping your tone on brand.

Multi-Step Funnels

Create seamless lead journeys from click to close. Build automated funnels with landing pages, forms, and follow-ups that move prospects through your pipeline with purpose.

Webinar Integration

Host live or recorded webinars, capture registrations, and automate follow-ups all from one platform. Turn educational events into high-converting lead magnets with zero manual work.

Advanced Reporting

Track marketing performance across every channel. From lead sources to conversion rates, get the data you need to make smarter decisions and prove ROI all in one dashboard.

Automated Triggers

Set powerful “if-this-then-that” logic to automate your marketing. From tagging leads to sending follow-ups or routing inquiries, triggers keep your funnel moving without manual effort.

Automated Lead Scoring

Know who’s ready to buy instantly. Assign scores based on behaviour, engagement, or source, and trigger automated actions to follow up with your most qualified leads first.

Text To Pay

Send secure payment links via SMS and get paid faster. Perfect for deposits, invoices, or recurring fees all integrated into your automated workflows for a seamless client experience.

Questions?

Here you can find the answers

Empower Your Business with Sparrow: Your Top Questions Answered

What is Sparrow and how can it benefit my small business?

Sparrow is a comprehensive Customer Relationship Management platform designed specifically for Small and Medium Businesses. It streamlines your sales, marketing, and customer service processes, helping you build stronger relationships with your customers. By centralizing customer data, automating tasks, and providing insightful analytics, Sparrow enables you to increase efficiency and drive business growth.

How much does Sparrow cost?

Sparrow offers flexible pricing plans to suit different business needs. We have the Launch at $397/month, the Scale at $497/month, and the Accelerate at $697/month. Each plan comes with a range of features designed to provide value and scalability for your business.

Does Sparrow offer marketing automation features?

Definitely! Sparrow includes robust marketing automation tools that allow you to create targeted email campaigns, automate follow-ups, manage social media posts, and track marketing performance. These features help you engage with your audience effectively and efficiently.

Do you offer onboarding and setup services for Sparrow?

Yes, we provide comprehensive onboarding and setup services. Our experts will assist you in migrating your data, configuring the platform, and training your team. This ensures a smooth transition and helps you get the most out of Sparrow from day one.

Is Sparrow customizable to fit my business needs?

Absolutely! Sparrow is highly customizable. Our team at Sparrow can tailor the platform to match your specific workflows, branding, and operational requirements. Whether you need custom dashboards, unique integrations, or specialized automation, we have you covered.

What features does Sparrow offer?

Sparrow offers a robust set of features including contact management, sales pipeline tracking, marketing automation, email and SMS marketing, appointment scheduling, invoicing, and detailed analytics. Additionally, it supports integrations with popular third-party applications, allowing you to expand its functionality according to your business needs.

How does Sparrow differ from other marketing automation platforms?

Sparrow stands out by offering a user-friendly interface combined with powerful features tailored for SMBs. Unlike generic marketing automation solutions, Sparrow provides customizable tools, seamless integrations, and specialized support to meet the unique needs of small businesses. Plus, with Sparrows expertise, we offer personalized onboarding and customization services to ensure the platform fits your business perfectly.

How secure is my data with Sparrow?

Data security is our top priority. Sparrow employs advanced encryption protocols, secure servers, and regular security audits to protect your sensitive information. We comply with industry-standard security practices to ensure your data is safe and confidential.

Does Sparrow integrate with other tools and platforms?

Absolutely! Sparrow integrates seamlessly with a variety of third-party applications such as Google Workspace, Microsoft Office 365, QuickBooks, and social media platforms. This ensures you can streamline your workflows and keep all your business tools connected.